In the annals of movie history, few films have tried so callously to brainwash youngsters into mindless brand worship as the 1988 film, ‘Mac and Me’. Not only is it a very very poor E.T. ripoff, but it is a ripoff clearly financed by Coca Cola and McDonald’s. For one, the alien needs to consume coke to survive(!). At no other point in this film are the corporate intentions more clear than in the following scene, which takes place in a McDonald’s. Just sit back, relax and wonder why, minutes later, you’re out buying a quarter pounder! This should be illegal.